Garganta de los Infiernos: actividades en la naturaleza
Garganta de los Infiernos: Actividades en la Naturaleza is a company located in the north of Extremadura, specialized in local guides with more than 10 years of experience in the tourism sector.
This company, specialized in organizing ecotourism guides and recreational activities in nature, is characterized by a sustainable tourism offer, which has among its main objectives to minimize the impacts of tourism on the natural environment and maximize the positive ones by applying global sustainability criteria in the planning and development of its activities, especially those related to wildlife observation, such as ornithology activities. With regard to its activities related to the region’s aquatic resources, its offer includes water sports activities such as canyoning, kayaking, canoeing and paddle surfing.
With the aim of pursuing the sustainable development of rural areas and the revival of their economies, they also carry out activities such as agrotourism. In this way, they show what life is like in the countryside, the work of the inhabitants of the region, the agricultural practices that respect the environment and the production of organic and local food. In this way, Garganta de los Infiernos: Actividades en la Naturaleza is a great example that serves as a model to represent in a tangible way how to carry out the development of sustainability in a business.
Equally noteworthy is the company’s performance in terms of its digital environment, as it has a very good online presence. Its website shows a good marketing strategy. They clearly explain the services they offer and their objectives. They also have a blog where people comment on their experience or any questions. As for social networks they are in constant feedback with the public, especially on Instagram. They have a constant activity and it is very well accepted by their followers. They upload content related to the heritage of Extremadura, its nature, the activities they do and post about rural tourism.